Roofing
After every storm, homeowners search for a roofer. They pick whoever shows up first.
Roofing leads spike after severe weather â and vanish just as fast. If your website isn't ranking when the hail hits, those emergency calls go to the roofer who invested in their online presence before the storm.
Get Your Roofing WebsiteWhy roofing businesses lose leads online
Storm Chasers Steal Your Jobs
When hail hits your market, out-of-state storm chasers flood in with door-knockers and pre-built landing pages. They rank on Google for 'storm damage roof repair [city]' within 48 hours â and your site doesn't have a storm damage page at all. Homeowners who search online go to whoever shows up first, and right now that isn't you.
HomeAdvisor and Angi Are Eating Your Margin
Angi and HomeAdvisor charge $50-$150 per lead â leads they sell to three other roofers at the same time. You're paying to compete against yourself. A roofing company spending $3,000/month on shared leads is funding a platform that actively works against your pricing power and brand.
Feast-or-Famine Seasonality
Spring storm season is a sprint, January is a ghost town. Most roofing websites do nothing to build off-season demand â no content for 'roof inspection before winter,' no pages for 'ice dam repair,' no Search Console presence that compounds month over month. Your slow season is someone else's opportunity.
Insurance Restoration Needs Its Own Page
Insurance restoration is a completely different sales conversation than retail roofing â homeowners need to understand their claim process, what to expect from an adjuster, and why they need a contractor who knows the paperwork. Roofers who specialize in insurance work but bury it under a generic 'services' page are leaving serious money on the table.
A $15K Job Requires a Trustworthy Website
Roof replacement runs $8,000-$30,000+. Homeowners do not hand that check to a company with a slow, generic, five-page website from 2019 with no reviews and no service area pages. Trust signals â project photos, named service areas, Google reviews, clear licensing â are the difference between a call and a bounce.
Agencies Build It Once and Disappear
Most roofing website agencies charge $3,000-$12,000 to build a site, hand it over, and move on. The site never gets new content, never expands to new service areas, and never responds to what homeowners are actually searching. Within 12 months it's stale, and you're quoted another retainer to 'refresh' it.
How we solve it
Storm-Ready Pages Built Before the Season
Capture Client automatically builds storm damage landing pages for your market â 'hail damage roof repair [city],' 'wind damage roofing [county]' â so you're indexed before the next storm hits, not after. When chasers roll in, your site is already ranking and your phone is already ringing.
Own Your Leads â Ditch the Directories
Capture Client targets the exact searches that Angi and HomeAdvisor intercept, and routes those homeowners directly to your site with no middleman. The leads are yours exclusively â no competing bids, no per-lead fees, no sharing your number with three competitors.
Weekly Content That Compounds All Year
Your site publishes new Search Console-optimized content every week without you writing a word â seasonal roofing topics, insurance restoration guides, city-specific service pages, FAQs homeowners actually search. Slow season becomes your SEO building season, so you hit spring ranked higher than last year.
Insurance Restoration Pages That Convert
Capture Client builds dedicated insurance restoration pages explaining the claims process, what homeowners should document, and why your company handles adjuster coordination â turning an unfamiliar process into a reason to call you specifically, not a reason to delay.
Service Area Coverage That Grows With You
Every city, county, and neighborhood you work in gets its own optimized page â 'roofing contractor [suburb],' '[county] roof replacement' â so you rank where homeowners actually search, not just in your HQ city. Add a new area and the site expands automatically.
A Site That Sells $20K Jobs on First Impression
Capture Client sites load fast, show real project photos by type (shingle, flat, metal, hail repair), display Google reviews inline, and make calling or requesting a quote frictionless on mobile. When a homeowner lands at 9pm deciding who to call tomorrow, your site closes the deal without you.
Pricing
Transparent pricing.
No surprises.
10x cheaper than an SEO agency. 10x more valuable than a website builder.
- Professional website + weekly self-building engine
- Weekly content from real Search Console data
- AI visibility monitoring across Google and AI engines
- New pages based on real search gaps (~2-4/month)
- Weekly email report + client dashboard
- No contracts, cancel anytime
One-Time Build
- Professional website built from template
- Filled from intake form + existing site crawl
- SEO-optimized from day one
- Mobile-responsive design
- Static after delivery â no ongoing changes
Custom / Premium
+ $1,000-1,500 setup
- Everything in Growth Plan
- Custom branding from scratch
- Custom content strategy
- Priority support
Every plan includes: Cloudflare edge hosting / SSL certificate / Mobile-optimized design / SEO foundation / Global CDN
Start a Project
Tell us about your business.
Takes about 5 minutes. We'll have your site ready in 48 hours.
Your competitors are ranking.
Are you?
Every week your website sits still, your competitors' sites are growing. Start building a website that works as hard as you do.